STAGE 1: Map the order flow
Concept: An order moves through payment confirmation, stock allocation and dispatch.
Task: Draw the process and identify cancellation, unavailable-stock and address-error branches.
Acceptance: Do not treat an order as dispatched merely because a label exists.

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STAGE 2: Control exceptions
Concept: A useful queue makes ownership and next actions explicit.
Task: Create rules for missing stock, duplicate orders and incorrect addresses.
Acceptance: Every exception has an owner and a customer-update trigger.

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STAGE 3: Measure fulfillment
Concept: Rates need a consistent order population and cutoff.
Task: Calculate on-time dispatch and exception rates from the sample.
Acceptance: Separate dispatch performance from carrier delivery performance.

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STAGE 4: Improve the process
Concept: More demand can amplify an operational bottleneck.
Task: Recommend one operational change and a small pilot measure.
Acceptance: Discuss service quality and workload as well as volume.

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