Udemy

Free Channel Partner Planning Course: Shared Goals, Marketing and Accountability

A vendor and its channel partner can agree that growth matters while still disagreeing about responsibilities and resources. This free module examines how a joint business plan can make those expectations explicit and keep them under review.

Free Channel Partner Planning Course: Shared Goals, Marketing and Accountability — Michael Kelly. WikiFree selection.
Free learning access

Listed as Free on Udemy when checked on 24 October 2026. No coupon or subscription trial is required for the listed lessons. Enrollment needs a Udemy account; availability can change.

About this course

A vendor and its channel partner can agree that growth matters while still disagreeing about responsibilities and resources. This free module examines how a joint business plan can make those expectations explicit and keep them under review.

Michael Kelly introduces the planning approach associated with the Channel Institute’s wider Certificate in Channel Sales. This specific recorded module is the free selection; the larger assessed certificate is a separate offering.

Official course Joint Business Planning with Channel Partners
Created by Michael Kelly
Platform Udemy
Language English
Level Intermediate — Udemy listing
Listed duration 36 minutes; 5 lectures across 1 sections
Certificate Not included with a new free enrollment

Skills you’ll gain

  • Identify the main elements of a joint business plan
  • Gather relevant background on a prospective or existing partner
  • Connect joint marketing with a shared value proposition
  • Consider goals, measures, budgets and responsibility together
  • Treat the plan as a document to review and adapt

Five lectures introduce the provider, the purpose of joint planning, the plan itself, partner background and joint marketing. The longer planning lesson connects partner information, sales and marketing activity, KPIs, budgets and a review schedule. The background lesson then considers the organizations and relationships behind those commitments.

The closing material develops shared vision, target markets, goals, campaigns and co-branding. The course therefore focuses on aligning two parties rather than merely listing promotion ideas. It does not establish a detailed contract template or a verified method for producing a particular channel-sales result.

The listing reports 36 minutes in one section, with the section display rounding the total differently. It is aimed at people with some channel-partner experience, those moving into the field and professionals developing a channel career. Basic business context will make the examples easier to assess.

The welcome calls this a trial module of a larger program; current evidence identifies the listed Udemy course itself as free, rather than a timed subscription trial. The full certificate and its assessment are not included. A free document and spreadsheet can support a fictional joint plan, but using real partner financials, contacts or branding requires appropriate authorization. Credentials and outside programs should be evaluated separately.

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Choose your next step

Develop this skill: Free Customer Segmentation Course. Develop the target-market side of a partner plan.

Develop this skill: Free Small Business Growth Course. Explore the operating systems that help turn plans into repeatable work.

Frequently asked questions

Is the complete Channel Institute certificate included?

No. This selection is a short module; the full certificate is a separate assessed program.

Does a free module mean the whole program is free?

No. Access to the recorded selection does not establish access to the wider program.

What tools do I need to practice planning?

A document and spreadsheet are enough for a fictional plan; specialist partner software is not listed as necessary.

Checked on 24 October 2026 using the public course details and syllabus. WikiFree has not watched every lesson or tested full playback. New free enrollments do not include a Udemy completion certificate, instructor Q&A or direct messages.

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